mobile

Mobile Myth-Busters: 5 Common Myths About Marketing on Mobile Devices http://adage.com/article/digitalnext/5-common-myths-marketing-mobile-devices/245718/

Mobile Myths – Busters: 5 Common Myths About Marketing on Mobile Devices

These Mobile Myths About Necessary Strategies Will Hinder an Effective Campaign

Read More
http://adage.com/article/digital/cyber-monday-sales-hit-record-amazon-ebay-win-shoppers/245499/

Cyber Monday Sales Hit Record After Bricks-and-Mortar Black Friday Decline

Cyber Monday sales surged sending online shopping toward a single-day record

as Amazon and eBay siphoned consumers from brick-and-mortar stores.

Online sales rose 19% from 2012 as of 9 p.m. in New York yesterday, according to IBM, citing data from its IBM Digital Analytics Benchmark service. Retailers catering to smartphone and tablet users benefited the most, with mobile traffic accounting for 30% of the total site visits, an increase of more than 58% from last year, IBM said.

Read More