TV commercials changing right before our eyes Author: Caleb Garling

TV commercials changing right before our eyes

TV Advertising is still the most powerful form of advertising, but the content is many times not viewed on television, but on mobile/online sites

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TV Ad Prices: Football Is Still King Story Story about Football TV Ad Prices

For the second consecutive year, NBC’s “Sunday Night Football” is TV’s costliest show for advertisers, with a 30-second spot in the 2013-2014 season averaging $593,700 in upfront negotiations, up 8.9% from $545,142 last year, according to Ad Age’s annual pricing survey. ‘American Idol’ Holds No. 2 Spot in Broadcast Rankings While ‘The Big Bang Theory’ Shoots to Third

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